At Adsmart we understand how important brand safety is to our clients and were one of the first networks to raise this issue in the UK.

Furthermore, we well understand how and why bad placements occur and how these can be prevented effectively. Adsmart is a member of the IAB and its sales house council, IASH which is working together with ABCe to raise standards.

In addition to this, Adsmart is actively developing its own technology resources to enhance network security.